Undergraduate Bulletin > Marketing, Entrepreneurship, and Hospitality & Tourism Management > Major—Entrepreneurship

Entrepreneurship Major (ENTR)

General Program Requirements

1. Successful completion of all major and related area requirements listed below.
2. Good academic standing
3. A cumulative GPA of at least 2.0
4. 122 s.h.
5. At least 50 percent of the business semester hours required for the degree must be earned at UNCG.
6. Grades of C (2.0) or better in course work used to meet major requirements

I General Education Core Requirements (GEC)

See complete GEC requirements and approved course listings for all categories.

Core Category	S.H.
Students may select courses for:
Literature (GLT)	3
Fine Arts (GFA)	3
Historical Perspectives on Western Culture (GHP)	3
Natural Sciences (GNS) one must be a laboratory course; each must have a different departmental prefix	6–7
One additional GLT, GFA, or GPR course	3
Department specifies courses for:
Mathematics (GMT) MAT 120 or 191	3
Philosophical, Religious, Ethical Principles (GPR) PHI 361	3
Reasoning and Discourse (GRD) ENG 101 or FMS 115 or RCO 101, and CST 105	6
Social and Behavioral Sciences (GSB) ECO 201 and 202	6

II General Education Marker Requirements

See details and courses. It is possible to meet all GE Marker Requirements while completing the GE Core requirements or courses required by the major.

III Major, Profile, and Related Area Requirements (24 semester hours)

1. Core: ENT or BUS 201, 300, 336; ENT or MKT 427 or ENT or BUS 450; ENT or FIN 335
2. Choose one of the Profiles below. To qualify for a specific Profile, the student must complete a minimum of one 3 s.h. course in the Profile, plus a minimum of one 3 s.h. course from the approved Entrepreneurship electives listed in IV below.
   
   
   1. Creative Industries Entrepreneurship: CRS 431; DCE 455; ENT/CRS 421; ENT/ENG 535; ENT/IAR 321; ENT/MUP 402; MST 524, 525; THR 584
   2. Family Business Entrepreneurship: ENT/BUS 337, ENT/HTM 354
   3. Franchising Entrepreneurship: ENT/BUS 338
   4. Health Care Entrepreneurship: ENT/ISM 291, BUS 305
   5. International Entrepreneurship: ENT/BUS 130, 342
   6. Social Entrepreneurship: ENT/BUS 340, BUS/CST/ENT/SWK/WGS 540, ENT/MST 320
   7. Technology, Innovation, and Sciences Entrepreneurship: ENT/ISM 290, 291, 292; ENT/ECO 215, 312
3. Related areas: ACC 201, 202; BUS 105**; CST 105*; ECO 201*, 202*, 250, 300*; ENG 101 or FMS 115 or RCO 101*; FIN 315; ISM 110, 280; MAT 120* or 191*; MGT 301*, 309*, 312, 330, 491; MKT 320; PHI 361*; SCM 302

* MAT 120 or 191 fulfills GMT; CST 105 and ENG 101 (or FMS 115 or RCO 101) fulfill GRD; ECO 201 and 202 fulfill GSB; ECO 300 and MGT 301 fulfill 6 semester hours of GL requirement; MGT 301 fulfills WI and SI; CST 105 fulfills SI outside the major; PHI 361 fulfills GPR.

** BUS 105 is for students entering UNCG as freshmen and must be taken during the first two semesters of enrollment.

IV Direct Electives

In addition to the five core courses and three (3) semester hours in the chosen Profile, students must complete at least three (3) semester hours from the list of approved direct electives (course may not be repeated for elective credit if chosen as Profile course): ENT 493; BUS 305; CRS 431; DCE 455; ENT/BUS 206, 240, 337, 338, 339, 340, 342, 450, 470, 499; ENT/ECO 215, 312; ENT/HTM 354; ENT/ISM 290, 291, 292; ENT/MKT 403, 427; MST 524, 525; PSC 511N, 511S, 540; THR 584, or BUS/CST/ENT/SWK/WGS 540.

V Global and Cultural Perspectives

The Bryan mission emphasizes successful performance in a global economy. Our student learning objectives include the following common learning objective for all of our Bachelor of Science programs (with the exception of the Economics and the Consumer, Apparel, and Retail Studies majors): Students can evaluate the role global markets have on management decisions and formulate appropriate strategies to improve performance in the world economy. There are four learning dimensions for this learning objective (Objective #5):

• 5.1 Identifies global issues relevant to a business decision.
• 5.2 Considers global consequences of human and financial resources management.
• 5.3 Appreciates the challenges of accessing supply sources, financial markets, and intellectual capital in a global market (barriers to entry, etc.).
• 5.4 Recognizes the dynamic nature of international political, environmental, and legal forces and their implications for organizations and the ways in which they operate.

The Bryan School uses MGT 301 to deliver much of the content/knowledge required for Dimension 5.2 above, and ECO 300 to deliver Dimensions 5.3 and 5.4. A variety of courses can be used to improve our students' understanding of Dimensions 5.1, 5.3, and 5.4 based on the match between the learning dimensions and the specific course learning objectives, and the student work products required in these courses.

Our Global and Cultural Perspectives requirement for all Bachelor of Science majors include foreign language through the 102 level of any one specific language—the typical sequence of UNCG courses for foreign languages is 101 and 102. Students may be exempted from the beginning levels through a placement test. Students studying abroad may fulfill the foreign language requirement by taking any foreign language course in the host-country language, at any level.

Students must also select a Global and Cultural Perspectives (GCP) elective from the following:

Any foreign language 203 course or a 101-level course in a second foreign language; ATY 325, BUS 130 or ENT 130, BUS 342 or ENT 342, CHI 220, CRS 221, CST 337, ECO 100, ECO 365, FIN 444, FRE 232, FRE 241, FRE 341, GEO 315, GEO 333 or 533, HEA 207, HMT 251, IGS 210, JNS 220, MGT 304, MKT 426, PHI 338, PSC 240, PSC 290, PSC 340, PSC 341, PSC 344, PSC 347, PSC 348, PSC 350, PSC 355J, PSC 355P, PSC 391 or 392, SOC 202, SOC 344, SPA 233, SPA 240, or SPA 341.

Non-native speakers of English are exempted from the foreign language and GCP elective requirements, but must complete ECO 300 and MGT 301.

Students must choose additional electives sufficient to complete 122 total semester hours required for the degree.

VI Continuation Requirements

Students who have been admitted to the Entrepreneurship major must be in good academic standing at UNCG, must maintain at least a 2.0 cumulative GPA, and must make a grade of C (2.0) or better in the course work required for the major.